Our mission

To help enterprise retail chains optimize their people and their operations to drive more foot traffic, more conversions, and more sales.

From the desk of our CEO, Saar Ginzburski

This is an open letter to the owners and operators of enterprise retail organizations, who are searching for new ways to maintain healthy profit margins despite the current challenges—

Feels like not a day goes by without another chain collapsing, doesn’t it?

Forever 21, Toys R’ Us, Sears, and Payless Shoes are just a handful of the casualties of the so-called “retail apocalypse.”

And truthfully, the name is more than fitting, what with e-commerce and online shopping predicted to account for as much as 17.5% of global retail sales by 2021 (Statista). That’s a whopping $4.5 trillion in sales (if not more), drained from brick-and-mortar stores...

Couple this with ongoing “price wars,” increasing rent costs, high employee churn, and fast-changing consumer tastes, and it’s no wonder enterprise retail chains are feeling the crunch.

So what do they do?

Try anything they can to stay afloat.

They close stores and roll back stock. They add more payment options and open digital branches to encourage shoppers “lost online” to come right back.

But now, there’s a better way.

There’s a better way for organizations to hold their ground and keep their stores open.

And it’s all because you have something that no amount of smart checkouts, deep discounts, or express shipping can compete with.

And that is—your people.

Because it’s not only sales that drive shoppers to stores. It’s your salespeople. And your store greeters, your shelf-stockers, managers, shift supervisors, delivery drivers, maintenance workers, and more.

They are the proverbial glue that holds your organization together. And they are, without a doubt, your most precious asset.

And that’s our focus here at depoint.

We developed a platform that helps you optimize your people and their operations in a way that was never before possible—by allowing you to see, with incredible clarity, which patterns and processes in your organization deliver you the greatest ROI. Not by weeks or months, but by minutes and hours.

So you can focus your energy on implementing what works best, instead of just guessing at what might.

Because, why try to beat the online giants at their own game? Why not simply leverage the best asset you already have, instead?

I’d be thrilled to show you how.

To better business,

Saar Ginzburski
CEO of depoint